{"id":20501,"date":"2025-08-07T06:22:00","date_gmt":"2025-08-07T04:22:00","guid":{"rendered":"https:\/\/www.ehpa.org\/?p=20501"},"modified":"2025-08-04T09:37:25","modified_gmt":"2025-08-04T07:37:25","slug":"what-heat-pump-sales-by-technology-reveal-about-europes-energy-transition","status":"publish","type":"post","link":"https:\/\/ehpa.org\/news-and-resources\/news\/what-heat-pump-sales-by-technology-reveal-about-europes-energy-transition\/","title":{"rendered":"What heat pump sales by technology reveal about Europe&#8217;s energy transition\u00a0"},"content":{"rendered":"\n<p>Water, air, ground-source&#8230; Taking a closer look at which types of heat pumps are selling best not only helps track market maturity, but it also gives us a sneak peek into where the next big growth opportunities might come from.\u00a0\u00a0<\/p>\n\n\n\n<p>Despite a bumpy year overall for the heat pump market in Europe, not all systems performed the same. Some technologies held strong, some surged, and others dropped.&nbsp;&nbsp;<\/p>\n\n\n\n<p>The frontrunner in 2024?\u202f<strong>Reversible air-to-air heat pumps<\/strong>, with around\u202f875,000 units sold<strong>.<\/strong> These systems offer both heating and cooling, making them a hit in warmer climates and increasingly popular across Europe as summers get hotter.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Their popularity reflects both technical improvements partly spurred&nbsp;by energy efficiency requirements, which have quietly raised performance standards across the board.&nbsp;<\/p>\n\n\n\n<p>On the other hand, while hot water and ground-source systems held steady through 2023, both began to contract in 2024.&nbsp;<\/p>\n\n\n\n<p>Despite the challenges,\u202fair-source systems\u202fremain the most resilient. Easier to install, increasingly quiet, and affordable, they\u2019re expected to continue leading the transition, especially in warmer regions where cooling is a bonus.&nbsp;<\/p>\n\n\n\n<p>As policies evolve, tracking sales by technology offers a clearer picture of market maturity and where to focus next.&nbsp;<\/p>\n\n\n\n<p>See more on <strong>our new<\/strong> <strong>market intelligence\u202f<\/strong><a href=\"https:\/\/www.ehpa.org\/market-intelligence\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>public platform<\/strong><\/a>, and buy our\u202f<a href=\"https:\/\/www.ehpa.org\/market-report-shop\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>market report<\/strong><\/a>\u202f(or become a\u202f<a href=\"https:\/\/www.ehpa.org\/about-ehpa\/join-us\/\" target=\"_blank\" rel=\"noreferrer noopener\">member<\/a>\u202fand get it for free!) for a truly in-depth dive on prices, sales, technologies, countries, building types and more.\u202f&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Water, air, ground-source&#8230; Taking a closer look at which types of heat pumps are selling best not only helps track market maturity, but it also gives us a sneak peek into where the next big growth opportunities might come from.\u00a0\u00a0 Despite a bumpy year overall for the heat pump market in Europe, not all systems [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":20581,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20,1],"tags":[11,59],"class_list":["post-20501","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-market-data","category-news","tag-heat-pumps","tag-markets"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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